MAJOR RESPONSIBILITIES
Manage the Execution of:
•Product launch •New campaigns •Promotion plans •Coordinate with agency teams in the execution of promotions including above the line and below the line level
Manage advertising and production calendars :
•Maintaining media calendars for effective advertising •Maintaining the marketing budget •Campaign analysis from pre to post campaign •Managing and executing customer care branding & merchandizing (OSS and franchises) • Assist/Execute BTL activities including banner placement, hoarding installation, brand activation & wall branding etc •Verification of ATL/BTL activities for invoice verification •Provide support for the installation of trade promotional stalls in exhibitions and conferences.
Control Activities
•Ensure compliance with budgets, targets, and deadlines through the implementation of cost-efficient controls. • Ensure compliance with legal and ethical standards and company policies and procedures.
Undertake Performance Management
•Monitor and evaluate reporting employees.
QUALIFICATIONS/
COMPETENCIES
Education: Advanced degree in Marketing / Advertising
Expertise: Extensive experience in Marketing preferably in telecom sector
Other skills:
•Team Building & Team Work •Negotiation Skills •Time and Meeting Management •Excellent communication skills •Project Management Skills •MS Office